BARK AND “THE SIMPSONS” COLLABORATE ON ALL-NEW DOG TOY COLLECTION, THE
SIMPSONS BARKBOX
BARK is recognizing the most ‘Simpsons obsessed’ dog parents throughout the
country, ranking Texas as the top state with dogs named Bart!
NEW YORK, August 4, 2023 - BARK - the creators of BarkBox - and the
longest-running animated series, “The Simpsons,” are collaborating on a new
dog toy collection, The Simpsons BarkBox. Throughout the month of August, new
and current subscribers of BarkBox - a monthly themed box of dog toys and
treats - and BARK Super Chewer - a monthly subscription for dogs who chew
tough and love a challenge - can play along with the award-winning family,
while supplies last. From a rubber Homer Simpson to a plush baby Maggie, BARK
is reimagining iconic characters from “The Simpsons” in a way that dogs can
really sink their teeth into.
With The Simpsons soon to start airing their 35th season, which is 245 in dog
years, it's no surprise that long-time fans are naming their furry family
members after their favorite characters from the show. According to a survey
of BARK dog parents, the top breeds and locations for dogs named after
characters from “The Simpsons” are as follows, and no, Springfield did not
make it on the map.
BarkBox Subscriber Survey Data:
- Homer is the most popular dog name across the country!
- Texas has the most dogs named Bart, with Dallas being the top city, ¡Aye, caramba!
- Pit Bulls are the top breed for dogs named Homer and Bart, like father, like son!
- 41% of dogs named Marge live in New York City
- Loyal to their families, no matter what, Labs are the top breed named Marge.
- California is the top state with dogs named Lisa, with San Francisco being the top city.
- Small and smart, Chihuahuas are the top breed for dogs named Lisa.
- In Indiana, everything's coming up Milhouse, while their friendly neighbors in Ohio are the top state with dogs named Ned.
- Missouri is the state with the most dog parents who choo-choo choose to name their dogs Ralph.
- Always open to making friends, Goldendoodles are the top breed named Ralph.
- Nevada is one of the top states for dogs named Santa’s Little Helper, who is always a winner in our book.
- Odds are you can guess the top breed for dogs named Santa’s Little Helper, it's an Italian Greyhound.
Whether or not your dog is named after a character from “The Simpsons,” all dogs can enjoy this
BarkBox inspired by “The Simpsons.” Starting at $23/month, this curated collection features plush toys
inspired by Homer, Bart, Maggie, Marge, and Blinky - the three-eyed mutant fish- with the option to add
additional toys including Milhouse, Itchy and Scratchy, and Homer’s favorite Lard Lad Donuts! Starting at
$29/month, subscribers for BARK Super Chewer can look forward to natural rubber toys and treat
dispensers shaped like Homer, Bart, Lisa, and Marge’s iconic yellow heads, with the option to add Duff
Beer can toys.
BARK was founded in 2011 and has since served more than 6.5 million dogs around the world. To learn
more about The Simpsons collection for BarkBox and BARK Super Chewer and to sign up for a
subscription, visit www.barkbox.com and www.barkbox.com/superchewer.
About BARK
BARK is the world’s most dog-centric company, devoted to making dogs happy with the best products,
services and content. BARK’s dog-obsessed team applies its unique, data-driven understanding of what
makes each dog special to design playstyle-specific toys, wildly satisfying treats, great food for your dog’s
breed, effective and easy to use dental care, and dog-first experiences that foster the health and
happiness of dogs everywhere. Founded in 2011, BARK loyally serves dogs nationwide with themed toys
and treats subscriptions, BarkBox and BARK Super Chewer; custom product collections through its retail
partner network, including Target and Amazon; its high-quality, nutritious meals made for your breed
with BARK Food; and products that meet dogs’ dental needs with BARK Bright. At BARK, we want to
make dogs as happy as they make us because dogs and humans are better together. Sniff around at
bark.co for more information
ABOUT THE SIMPSONS
From Creator Matt Groening and Developed by James L. Brooks and Sam Simon the longest-running
primetime scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in
1990 and has remained one of the most groundbreaking and innovative entertainment franchises,
recognizable throughout the world. Soon to start airing their record-annihilating 35th
season, THE SIMPSONS has won 35 Emmy Awards, 35 Annie Awards, 9 Environmental Media Awards, 7 People’s
Choice Awards and 13 Writers Guild of America Awards. THE SIMPSONS was the first animated series to
win a Peabody Award, and in 2019 received the Institutional Peabody Award. It was nominated for an
Academy Award in 2012 for the theatrical short "The Longest Daycare." This was followed by the
theatrical short “Playdate with Destiny”(2020) and the Disney+ exclusive “The Force Awakens From Its
Nap”(2021). The Simpsons Movie was a hit feature film, their mega-attraction The Simpsons Ride at
Universal Studios has received historic expansion updates with the addition of 'Springfield’—winning a
Thea Award in both 2009 and 2017. The show was honored with a Star on The Hollywood Walk of Fame
in 2000. The Simpsons ongoing Tapped Out mobile game which launched in 2012 was a recipient of a
Webby Award in 2018. It has been named the “Best Show of the 20th Century” by Time Magazine, called
the "Greatest American Sitcom" by Entertainment Weekly in 2013, and declared "The Best TV Show
Ever" in 2016 by vulture.com
THE SIMPSONS is a Gracie Films Production in Association with 20th Television Animation. Created by
Matt Groening, Developed by James L. Brooks, Matt Groening, and Sam Simon. The Simpsons Executive
Producers are James L. Brooks, Matt Groening, Matt Selman, and Al Jean. The Gracie Films Worldwide
Brand Division develops and produces the licensed content for the series. “Like” the series on Facebook
at facebook.com/TheSimpsons, follow Homer Simpson @HomerJSimpson and @TheSimpsons on
Twitter twitter.com/TheSimpsons. Join the conversation using #thesimpsons and follow The
Simpsons on Instagram @TheSimpsons.
Contacts
Investors: Michael Mougias
investors@barkbox.com
Media: Garland Harwood
press@barkbox.com